LVNG With Lung Cancer (AstraZeneca)

We won this pitch because we came to the table with an idea as honest as it gets - lung cancer sucks. Not just because of the physical toll it takes, but because there’s more stigma less sympathy than other cancers.

LVNG With Lung Cancer is a community of people who get what you’re going through and offers real support, real advice and real good vibes. We launched this campaign through video, :06 video, digital and social.

Role - Creative Director / Copywriter

Featured in Shots.

VIDEO:

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